What do vendors expect of channel partners?- grow new business - sell to market below vendor tier - handle transactions which vendors operational costs prohibit - develop new markets - engage customers more regularly - reduce vendors average cost of sale - expand presence in new regions - flexible logistical capabilities What do channel partners expect of vendors? - lead generation programs
- marketing awareness programs - market competitive pricing - stock availability - new technology development - case studies - product / service differentiation - technical pre sales & support - discount against competitive bids
Organised Solutions produces training & coaching program for vendors and partners to develop cooperative strategies, creating a joint partnership which results in both concentrating on the competition outside, not between each other. |
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